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Elder Group

Elder Health Care ventures into the baby care market

Elder Health Care Ltd (EHCL), the FMCG arm of the pharma major, Elder Group, has entered the Rs1,600-crore baby care market in India. The company has formalised an in-licensing agreement with Germany's personal and hygiene products company, Mann &...

Elder to pin down the premium beauty market

Elder Health Care, the FMCG arm of the pharma major Elder Group, is fast-implementing its plan to expand its personal care business. The company, which has been in news in the recent past for its movement in the...

Elder Health Care to market Pola’s skincare products in India

Elder Health Care, the FMCG arm of the 800-crore pharma major Elder Group, has entered into a licensed deal with Japan's $1.6 billion Pola Chemical Industries to market its skincare and cosmetic products. While the company will initially distribute...
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