Customer relationship management
In Focus
Titan takes risks in innovating, implementing solutions that improve experiences: CDIO Krishnan Venkateswaran
Krishnan Venkateswaran, Chief Digital and Information Officer (CDIO), Titan Company Ltd. on how the diversified retail company uses technology in every area--from designing products and stores to offering personalised services and memorable customer experiences across channelsNew Delhi: With a...
Beauty & Wellness
Swiss Beauty to become a Rs 1,000 crore brand in 2-3 years – CEO Saahil Nayar
Within 10 years of its inception, the brand reached over 25,500 retail touchpoints across more than 550 cities in India
Bengaluru: The brainchild of brother duo Mohit and Amit Goyal, Swiss Beauty arose from their observation of an untapped niche within...
Latest News
India has opportunity to leapfrog into AI, generative AI areas: Salesforce
PTI -
Salesforce, a leading player in Customer Relationship Management (CRM) announced the launch of Salesforce 'Starter' for Micro, Small and Medium Enterprise (MSME) businesses in IndiaMumbai: India has the opportunity to leapfrog into areas of Artificial Intelligence (AI) and generative...
Fashion & Lifestyle
Breaking the price paradigm to win over India’s digital shoppers
An insight on how it is possible for indian retailers to compete online successfully, and how discounting is not the only way ahead.
To win over India’s digital shoppers, marketplaces and e-tailers have been resorting to aggressive pricing strategies and...
Retail
How Big Data Management and Analytics is changing the face of the Retail Industry
Retailers can and do collect a wealth of data on their consumers, who in return for sharing their information, expect valuable experiences with the brand. The retailers who fully exploit this data to deploy consumer engagement programs would be...
Common
Openbravo: Meeting retailer’s expectations!!
Operations in IndiaOpenbravo’s stepped into India in 2008 with Sunando Banerjee, their channel representative for APAC and Middle East regions, with broad experience in Microsoft Dynamics solutions for the Indian market. Marco de Vries, Chief Operating Officer, Openbravo, says:...
Fashion & Lifestyle
T-Shirts Significance in India & Abroad
As the vanguard of the online global fashion and lifestyle brand, director & ceo Anurag Rajpal has been spearheading American Swan into making it the epitome of young, dynamic, aspirational and affordable fashion across the globe. Having steered through...
Retail
Creating much more than loyalty programmes
ICLP is acknowledged as a worldwide leader in loyalty marketing and customer relationship management. Gurbir Singh Gulati spoke to Mark Spicer, GM, ICLP India, to understand his plans for the Indian market and how loyalty can drive the financial...
Retail
What it takes to run an e-commerce business?
HR issues in E Commerce business (mainly logistics, backend and customer care) and how with the help of proper coaching this issue can be resolved.In the life moving so fast, we hardly get enough time to complete all our...
Retail
Within 5 Years, 75% Retailers Plan to Identify Customers When they Walk in the Store: Survey by Boston Retail Partners
Unified Commerce is the evolution of both multi-channel and omni-channel retailing that provides a seamless experience in the store, on the Web or anywhere customers choose to shop. The key unified commerce initiatives, such as enhancing customer engagement, collecting...
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Latest News
Mush to shift its 100% production to India by 2025: co-founders
The company scaled from five SKUs in a single category in 2018 to over 150 SKUs across more than...
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