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Ready to engage with tomorrow’s shopper?

Retail is one of the world’s most dynamic and competitive industries. Like many industries, it is feeling the effects...

Super consumers: Racing to the top

The last couple of years have been turbulent for the Indian automobile industry. A decline in volume sales, market...
The Consumer Decision Journey: A Microsoft - Ipsos OTX Study

The Consumer Decision Journey: A Microsoft – Ipsos OTX Study

The retail revolution is well underway, but it’s not a technology-led transformation; consumers are leading the charge. Microsoft Advertising...
Thinking like a customer: Your cognitive future in the retail industry

Thinking like a customer: Your cognitive future in the retail industry

The retail industry is experiencing unprecedented change. Over the past decade, emergence of technology-enabled “smarter consumers” has upended traditional...
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