consumer experience

The partnership will enable 3 lakh Shiprocket merchants to streamline consumers' mobile onboarding to shopping journeys New Delhi: E-commerce enablement platform Shiprocket has partnered with communication platform Truecaller to facilitate the onboarding of sellers and to enhance customer experiences, a...

The goal of the partnership is to foster innovation in generative artificial intelligence and multimodal large language models in the e-commerce industryNew Delhi: Softbank-backed e-commerce platform Meesho has signed a memorandum of understanding with the Vision & AI Lab...

A large majority (77%) of CEOs said they will fundamentally change how their companies interact with customers as a priority to drive business growth, according to a new report released by Accenture (NYSE: ACN). The report, titled “The Business of Experience (BX)” and led by...

The lines between channels of sale are becoming more blurred than ever before, and retailers all over the world are hard-pressed to cater to the consumers’ expectations of high-quality service. Piyush Kumar Chowhan, CIO, Arvind Brands Limited shares what...

The Customer Experience (CX) exercise is successful when a customer sees the organisation talking of the customer’s benefit rather than the business profit, or at least a balance between creating value for them and turnover. Consumer experience does not necessarily...