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How Myntra has redefined fashion retail with its Rapid technology project

How Myntra has redefined fashion retail with its Rapid technology project

In every industry, the product might be the star, but the customer is always king. The contemporary Indian customer...
Marico appoints Ananth Narayanan to its Board of Directors

Ananth Narayanan, Chief Executive Officer, Myntra and Jabong

Ananth Narayanan is the Chief Executive Officer at Myntra, the country’s largest online platform for fashion and lifestyle products....
Myntra appoints Mithun Sundar as Chief Revenue Officer

Myntra appoints Mithun Sundar as Chief Revenue Officer

Myntra, India’s leading destination for shopping fashion online, has appointed Mithun Sundar as the Chief Revenue Officer.Sundar will assume...
Myntra announces second edition of ‘Myntra Fashion Upgrade’

Myntra announces second edition of ‘Myntra Fashion Upgrade’

Myntra has announced the arrival of the second edition of the ‘Myntra Fashion Upgrade’, a six-day event tied to...
Online transactions pertaining to fashion shopping set to double by 2020: Myntra

Online transactions pertaining to fashion shopping set to double by 2020:...

Myntra shared key insights on the fabric of fashion in India, based on comprehensive research and acumen of the...

The Indian fashion retail industry needs to be more consumer centric:...

"India's apparel fashion business has a long way to go with per capita consumption being as low as $50...
Click To Brick: Flipping the script

Clicks To Bricks: Flipping the script

This digitization of shopping has created a tectonic shift in shopping behaviour and ways of doing business. While establishing...
Myntra records biggest EORS ever; 65 pc new customers and 60 pc sales from Tier 2 and 3 cities

Myntra records biggest EORS ever; 65 pc new customers and 60...

The nation’s most awaited fashion sale, Myntra’s ‘End of Reason Sale’, held between December 22-25 concluded with over 1.7...
Myntra clocks Rs 5 crore within the first five minutes of the sale

Myntra clocks Rs 5 crore within the first five minutes of...

The 7th edition of Myntra’s End of Reason Sale (EORS) opened at 12:00 am on December 22 to a...
Myntra eyes 8 pc revenue from personal care segment in 2 years

Myntra eyes 8 pc revenue from personal care segment in 2...

Fashion e-commerce major Myntra is investing in growing personal care segment to cater to the masstige section and expects...