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Advertising spends to grow 15.5% to Rs 1.46 lakh cr in 2023
PTI -
Advertising spends in India will grow by 15.5 per cent to Rs 1.46 lakh crore in 2023Mumbai: Advertising spends in India will grow by 15.5 per cent to Rs 1.46 lakh crore in 2023, a media agency said on Tuesday.In...
Fashion & Lifestyle
Roopam: Winning with Winter Wear
Roopam is one retailer that sells winterwear 365 days a year. Viren Shah, Owner of the mumbai-based retail store shares its journey with Images Business of Fashion.The sun loves Mumbai! Except for a few days when there is monsoon...
Fashion & Lifestyle
UGG and Jimmy Choo team up
An exclusive collaboration between UGG Australia and Jimmy Choo will hit the stores this October. The capsule collection is based on UGG’s sheepskin boot construction with Jimmy Choo details. The collection features five styles in multiple colour variations including...
Beauty & Wellness
Cosmetic suregry market in India set for a growth spurt
According to Indian Cosmetic Sector Analysis Report, the cosmetic surgery market in India is likely to witness remarkable growth in the coming years. Various factors such as increasing consumer awareness, direct maketing, advertising campaigns and technological advances in surgical...
Retail
Samsung launches B2B advertising campaign ‘Ctrl P’
In an initiative to drive its business-to-business (B2B) offerings, electronic major Samsung Electronics has launched a new global advertising campaign to strengthen its brand among business audience. The campaign titled ‘Ctrl P’, which stands for easy manageability, is a...
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How FMCG companies are rethinking packaging to become eco-friendly
More and more companies are opting for sustainable approaches to packing of FMCG products for e-commerce. Here’s an overview...
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