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Aditya Birla Group’s abof partners with Shahid Kapoor, launches athleisure fashion brand SKULT

Aditya Birla Group’s abof partners with Shahid Kapoor, launches athleisure fashion...

Aditya Birla Group's e-commerce portal abof has recently announced the launch of India’s first athleisure fashion brand, SKULT. The...
With ever-increasing internet and mobile penetration, the country is all set to witness a massive spurt in the adoption of digital payments in the coming years.

Boom time for consumers as retailers, mobile wallets tie up

What started as convenience of payments a few years back, is slowly but gradually, turning out to be a...

Omni-channel is manifestation of a consumers’ market: Govind Shrikhande

In the past few years, online retailers have disrupted the retail universe  with huge promotions and deep discounts causing...
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