Aayush Rungta

Hoffmen enters women’s denimwear market

Indiaretailing Bureau - June 25, 2012

East India based denimwear brand Hoffmen has recently entered the women's denimwear market. The newly launched category is being retailed through MBOs and 25 of Hoffmen's EBOs. Hoffmen has already launched denims, capris, jeggings, corduroys, and tees. It soon...

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