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2010 FIFA World Cup

PUMA starts with Project Pink

On the heels of the biggest soccer event in the world, sportswear brand PUMA announced a new initiative in collaboration with various women`s soccer teams – PUMA Project Pink. The project strives to raise awareness and funds in support...

Summer Quenchers

As the weather grows warmer, manufacturers of a variety of soft drinks gear up to tickle the taste buds – and capture the dollars – of thirsty U.S. consumers.   What will Americans be drinking this summer? A...

Amigo Sports brings FIFA merchandise to India

Amigo Sports has announced the launch of FIFA collections in India through an exclusive licensing agreement with Global Brands Group, the master licensee of the FIFA brand globally. Under the agreement, Amigo Sports has exclusive rights to manufacturing, multi-channel...
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How fashion brands are leveraging AI

From product design to marketing and virtual try-ons, here’s how the fashion majors are adopting AI in their businessTop...
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