DISPLAY ADVERTISING TARIFF
(effective April 1, 2007)
Size of ad
INR
US$
Full Page
25,000
1,100
Double Spread
45,000
2,000
Inside Front Cover
50,000
2,000
Inside Back Cover
45,000
1,800
Front Gate Fold
70,000
2,500
Back Gate Fold
60,000
2,200
Back Cover
80,000
2,500
SPECIAL POSITIONS
INR
US$
Half Page
13,500
800
Quarter Page
7,000
450
Strip Ad
5,000
350
SIZES
Width
Height
FULL PAGE (BLEED)
20.5 cms
27.5 cms
FULL PAGE (NON-BLEED)
18.5 cms
25.5 cms
DOUBLE SPREAD* (BLEED)
41.0 cms
27.5 cms
DOUBLE SPREAD* (NON BLEED)
39.0 cms
25.5 cms
HALF PAGE (VERTICAL)
9.3 cms
25.5 cms
HALF PAGE (HORIZONTAL)
18.5 cms
12.8 cms
HALF PG DOUBLE SPREAD - HORIZONTAL
12.8 cms
39.0 cms
STRIP AD - VERTICAL (NON BLEED)
5.0 cms
25.5 cms
STRIP AD - HORIZONTAL (NON BLEED)
18.5 cms
5.0 cms
* For all double spread ads, gutter space of 4 mm is required. Also, it is advisable
to avoid running matter across the pages for double spread ads
PLEASE NOTE
For all bleed ads, 4mm extra on all sides is required for trimming. The
Publisher reserves the right to trim 4mm off each edge of the trimmed
page dimension. Vital matter should be kept within these tolerances.
SPECIFICATIONS
Booking Deadline: Release order must accompany booking 6 weeks
prior to the date of the issue
Cancellation: Four weeks before publication
Material Deadline: 20th of every prior month
Material Required: All materials to be digital format i.e. in PDF and EPS
format with CMYK high-resolution images along with colour proof to
match.