DISPLAY ADVERTISING TARIFF
(effective April 1, 2007)
Size of ad
INR
US$
Full Page
50,000
2,000
Double Spread
90,000
3,650
Inside Front Cover
1,10,000
4,400
Inside Back Cover
1,00,000
4,000
Front Gate Fold
1,50,000
6,000
Back Gate Fold
1,25,000
4,400
Back Cover
2,00,000
7,800
SPECIAL POSITIONS
INR
US$
Half Page
30,000
1,200
Quarter Page
20,000
750
Strip Ad
12,000
550
SIZES
Width
Height
FULL PAGE (BLEED)
20.5 cms
27.5 cms
FULL PAGE (NON-BLEED)
18.5 cms
25.5 cms
DOUBLE SPREAD* (BLEED)
41.0 cms
27.5 cms
DOUBLE SPREAD* (NON BLEED)
39.0 cms
25.5 cms
HALF PAGE (VERTICAL)
9.3 cms
25.5 cms
HALF PAGE (HORIZONTAL)
18.5 cms
12.8 cms
HALF PG DOUBLE SPREAD - HORIZONTAL
12.8 cms
39.0 cms
STRIP AD - VERTICAL (NON BLEED)
5.0 cms
25.5 cms
STRIP AD - HORIZONTAL (NON BLEED)
18.5 cms
5.0 cms
* For all double spread ads, gutter space of 4 mm is required. Also, it is advisable
to avoid running matter across the pages for double spread ads
PLEASE NOTE
For all bleed ads, 4mm extra on all sides is required for trimming. The
Publisher reserves the right to trim 4mm off each edge of the trimmed
page dimension. Vital matter should be kept within these tolerances.
SPECIFICATIONS
Booking Deadline: Release order must accompany booking 6 weeks prior
to the date of the issue
Cancellation: Four weeks before publication
Material Deadline: 20th of every prior month
Material Required: All materials to be digital format i.e. in PDF and EPS
format with CMYK high-resolution images along with colour proof to
match.