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Zainab S Kazi

Retail’s Twins: Fashion Accessories & Western Wear Are Inseparable

The influence of western culture in India has set a wave for a growing sense of fashion among Indian women. Thanks to the increased...

Malls awe visitors with installations that are works of art

When Henri Matisse was quoted saying ‘Creativity takes courage’, perhaps he was foreseeing the efforts that would go into designing giant size art installations...

From Copper Coins to Mobile Apps: The evolution & success of retail loyalty programs

When one thinks of loyalty programs, the first thing that comes to mind is an attractive card that can be faunted in the wallet....

Malls take CSR initiatives to the people, rake in footfalls for good deeds

With the introduction of mandatory spending on Corporate Social Responsibility (CSR) brought on by the Companies Act 2013, companies in India and across the...

Artificial Intelligence, CCTVs help international retailers in loss prevention

Unlike in India, in the US and UK and other global destinations, a customer is not required to submit his handbag / shopping bag...

Cash On Delivery: E-Commerce’s pain point

Shruti Barrot’s cash on delivery order, a white shirt, has arrived and the delivery executive is waiting at the door. However, Shruti had happened...

Brands keep formal ethnic wear relevant in India

Everyone is a global citizen today thanks to a world without borders – at least on the world wide web that is! Globalisation is...

Women’s online formal wear market yet to take off

The online story in India hasn’t left any category untouched, then be it apparel or education. However, there is one category which has a...

Premium Indian brands lead the country’s denim race

A pair of jeans can be found in practically everyone’s wardrobe – from a hardcore ethnic Indian wear patron to someone who has a...

Malls leverage technology to boost FECs, improve sales

Family Entertainment Centers (FECs) are being touted as the next big thing in the field of entertainment in shopping centres in India. These are...

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