Saturday, October 21, 2017
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Mehak Sharma

Mehak Sharma
Mehak Sharma loves to write, dance and sample different cuisines. Retail writing comes naturally to her.

Is ‘social shopping’ interactivity a must-do for fashion e-tailers?

Myntra highlights its sportswear category via new campaign
Online fashion app Myntra reportedly plans to become the 'Facebook of fashion'. After going 'app-only' recently, Myntra is now planning to turn itself into...

Jewellery e-tailer embraces omnichannel, to open 25 offline stores

Jaipur-based online jewellery retailer is likely to close a $10 million Series A funding round by next month.Speaking to Indiaretailing, Jagriti Shringi, Founder...

BigBasket expects contribution from PLs to touch 50% by year end

As the food & grocery retail business in India moves towards greater maturity, online grocers are increasingly investing in private labels, in order to...

Cocoberry to reach tier II cities within a year

With Indian consumers gradually becoming familiar with branded frozen yoghurt, virtually an unknown category until a few years ago, Cocoberry, the first Indian premium...

The e-grocery face-off: Hyperlocals v/s Marketplaces

The proliferation of online grocery retail formats – arguably the headline news in the modern Indian retail evolution story – is causing both excitement...

Kaya Skin Bar to adopt cost-effective SIS model to fuel growth

Marico Kaya Enterprises Ltd,  which operates the Kaya beauty and wellness chain, and launched its low capex, product-only format Kaya Skin Bar in 2013,...