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Aarti Kapur Singh

Aarti Kapur Singh
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Trousers the Stitch in Time

“Take two fabric pieces for my two legs, the lion cloth and the waist band: And put them together into one.” This must have...

Future of Big Data in retail: How stick figures have the...

Adrian walks into a retail store only to find that his favourite brand of ice cream is sold out; other brands are overstocked. Party...

Experience the Earthy Bliss at Shvasa Spa, Hyatt Regency Gurgaon

The area of the Shvasa Spa has separate dedicated spaces for a state of the art fitness facility, heat and water facilities, treatment rooms...

Shopping Malls v/s High Streets

Organised retail in India has been a fairly modern concept, with shopping malls emerging not before the late ‘90s. As malls gradually climbed up...

Basics Clothing Eyes 30 Crore Sales In 2014-15

Sushil Jaju, Co-Owner of Basics Clothing shares the philosophy of their company and plans in action.A team of two brothers, Rajesh and Sushil Jaju,...

Follow Kangana Ranaut’s Beauty Regime

From a glam, tantrum-throwing supermodel in Fashion to a 70s-era actress in Once Upon a Time in Mumbai to the gorgeous, naughty rebel in...

Value-Added T-shirts in Demand

Akhil Jain, Creative Director, Madame shares the philosophy, production, and style of the t-shirt and knitted top category.Akhil Jain reveals that the popularity of...

Sports & Style

Launched in 2009, U.S. Polo Assn. has successfully brought polo t-shirts back in fashion. Its range of polo t-shirts is available in almost every...

Lacoste: Comfort to Luxury

Lacoste: Looking beyond men’s fashion
Lacoste is one of the iconic brands that has not only created its niche but also strengthen t-shirts as a category. Images Business of...

History of T-shirts

The t-shirt today is one of the most comfortable categories. It finds space at almost every occasion. In fact, it is the comfort quotient...
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