DISPLAY ADVERTISING TARIFF
(effective April 1, 2007)
Size of ad
Rate (in INR)
Full Page
1,50,000
Double Spread
3,00,000
Opening Doublespread
4,25,000
Inside Covers
2,25,000
Outside Back Cover
3,75,000
2 Page Reverse Gatefold on Cover
6,00,000
SPECIAL POSITIONS
Rate
Half Page
1,10,000
Quarter Page
2,20,000
Strip Ad
75,000
SIZES
Width
Height
FULL PAGE (BLEED)
21.6 cms
27.5 cms
FULL PAGE (NON-BLEED)
19.6 cms
25.5 cms
DOUBLE SPREAD* (BLEED)
43.2 cms
27.5 cms
DOUBLE SPREAD* (NON BLEED)
41.2 cms
25.5 cms
HALF PAGE (VERTICAL)
9.08 cms
25.5 cms
HALF PAGE (HORIZONTAL)
19.6 cms
12.2 cms
HALF PG DOUBLE SPREAD-HORIZONTAL
41.2 cms
12.25 cms
STRIP AD - VERTICAL (NON BLEED)
7.0 cms
27.5 cms
STRIP AD - HORIZONTAL (NON BLEED)
21.6 cms
8.6cms
REVERSE GATE FOLD
43.2 cms
27.5 cms
* For all double spread ads, gutter space of 4 mm is required. Also, it is
advisable to avoid running matter across the pages for double spread ads PLEASE NOTE
• The live matter should be within 4 mm from the trim size
• For bleed ad, allow 4 mm bleed margins from all sides
• Same for doubles spread ad.
• The Publisher reserves the right to trim 4mm off each edge of the trimmed page dimension. Vital matter should be kept within these tolerances.
SPECIAL INSTRUCTIONS
• The live matter should be within 5mm from the trim size
• For bleed ad, allow 3mm bleed margins from all sides
• Same for doubles spread ad.
PLEASE NOTE
For all bleed ads, 4mm extra on all sides is required for trimming.
The Publisher reserves the right to trim 4mm off each edge of the
trimmed page dimension. Vital matter should be kept within
these tolerances.
SPECIFICATIONS
Booking Deadline: Release order must accompany booking 4 weeks prior to the date of the issue
Cancellation: Four weeks before publication
Material Deadline: 20th of preceding month
Material Required: All materials to be digital format i.e. in PDF and EPS format with CMYK high-resolution images along with colour proof to match.