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Your are here  »  Home  »  Expert Views

Brand Awareness & Growth Trends

The more exclusive, renowned or aspirational the brand, the more Indian consumers will seek to acquire it.

The fastest growing import brand categories:
• Luxury Watches 40%/yr.
• Branded Jewelry 40%/yr.
• Imported Cars 35%/yr.
• Branded Wine 30%/yr.
• International Travel 35%.yr.
• Electronic Gadgets 15%/yr.

THE DREAMSCAPE: NEXT GENERATION RETAIL DEVELOPMENTS in ASIA, EUROPE, USA &MIDDLE EAST

Asia: Solana, Beijing

• Unenclosed Shopping Streets anchored by Entertainment, Dining & Hybrid of Traditional Shops with international Brands.
• China's First street-oriented "Lifestyle Centre".
• 600,000 sf of Retail Functions, Boutique Hotel & Wedding Centre.

Asia: La Cittadella, Japan

• Concentrated Open Space Plaza as a focal point for Entertainment, Events & Community Gathering.
• 200,000 sf of Retail Functions, inMulti-Layered Compact Site.

Asia: Namba Parks, Osaka Japan

• Urban Oasis of Rooftop Open Spaces & Plazas (2.2 acres) serve as the attraction to this Mixed-Use Project. • Over 600,000 sf of Retail Functions, together with 30 Floor Office Tower and 344 unit Residential Tower, next to Mass Rail Transit Station.

Asia: Langham Place, Hong Kong

• Urban Vertical Village in the heart of Mongkok District with Mixed- Use Hotel component.
• 586,000 sf indoor urban shopping centre blurs levels by creating perception of Ground Level at Fourth Level Atrium

Atrium "Indoor/Outdoor Room" is activated by:
• Theatrical Lighting
• "Super-Escalator"
• People Cascade down the levels.

Asia: Sogndo New City, Incheon, Korea

Multi-Use New Town in the Incheon Free Economic Zone near Seoul and next to new International Airport.
Being developed by Gale & Posco with involvement by Taubman Asia in the retail components.
• 5 Million sf of Retail space
• 14 Million sf of Office space
• 300,000 sf Convention Center
• 1,200 Hotel Rooms
• Urban Park Connections

Asia: Yeoju PremiumOutlet Shops, Korea

• Outlet Shops on outskirts of Seoul.
• Joint Venture development and operations between Korea's Shinsegae and the USA-based Simon Premium Outlets.

Europe: Zlote Tarasy,Warsaw, Polan

• Retail City Under the Glass in Warsaw, Poland.
• Mixed-Use Urban Infill Project with Offices, Hotels and Rail Station.
• 700,000 sf of Retail space.


Europe: The Kanyon, Istanbul, Turkey

• Multi-Levelled Mixed-Use Retail Project in Istanbul.
• Terraced Landscape Edges create a connectivity and flow to hold this place together.
• 540,000 sf or Retail space.


USA: The Grove, Los Angeles, CA

• Old Town Style Shopping Street in heart of Los Angeles.
• Animated Shop Fronts, Street Activity and Open Space.

USA: Santana Row, San Jose, CA

• Mixed-Use Retail Shopping Street.
• 600,000 sf of Retail with Residential Units above.

USA: Caesar's Forum Shops, Las Vegas

• Indoor Themed Shopping Street next to Casino & Entertainment.
• Collection of 4 Star and 5 Star International Brands.

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