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Eugene Souleiman, Global Creative Director, Wella Professionals creates hair looks for Antonio Berardi S/S ‘15 collection

The Look: Tough Romance
The hair look at the Antonio Berardi S/S ‘15 show was a beautiful exercise in blended textures, with a hint of Japanesque. Said Eugene Souleiman, Global Creative Director, Wella Professionals, “I took inspiration from the beautiful fabrics and themes in the collection, where Antonio had mixed kimono-style florals with military sharpness. I wanted to interpret these qualities via the hair, so I created a sleek, graphic panel through the top of the head, which was completely flat and shiny, then blended this with a loose, looped ponytail at the back of the head.” “To add a hint of romance, just before the show, I teased out pieces of hair to give a soft, floaty effect, which dramatically caught the light and added graceful movement as the girls walked down the catwalk,” added Souleiman.

1 Start with freshly washed and conditioned hair, using Wella Professionals Brilliance Shampoo and Conditioner.
2  Rough dry the hair by blasting with a blow dryer, then spray Wella Professionals Ocean Spritz on the roots and blast again to get a textured lift.
3  Next, run straightening irons through the hair to give a sharper, graphic quality to the hair as well as draw out any remaining moisture in the hair.
4 Section out the top middle panel of hair, then starting from the back of the crown, spray Wella Professionals Flexible Finish hair spray close to the roots. Pull back with a fine tooth comb, making sure you keep the tension in place.
5 Once the entire panel has been sprayed and is pulled back, dry the hair with a diffuser to create a perfectly flat finish. Clip in place.
6 Brush the remaining hair with a soft bristle brush to create lightness, then gather the hair back into a loose, low ponytail. Tie with elastic, then loop the ponytail over itself and tie again.
7 Next, secure the top loop to the head, which will give a soft, rolled finish to the side sections.
8 Finish by teasing out small pieces of hair for a soft, flyaway effect.

Products used
Wella Professionals Brilliance Shampoo and Conditioner
Wella Professionals Ocean Spritz Beach Texture Spray
Wella Professionals Flexible Finish Finishing Spray
Wella Professionals is available in professional salons across the world.

Credit:
Hair Styling by Eugene Souleiman, Wella Professionals Global Creative Director, Care and Styling

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