Home appliance maker Kenstar has appointed Rajiv Kenue as its Chief Operating Officer with immediate effect. In his new role, Kenue will supervise brand building, product development and distribution expansion for Kenstar.
With over 26 years of experience, Kenue has worked in consumer sector organizations such as HCL Infosystems Ltd, Moser Baer, Samsung India, LG Electronics and Videocon. Prior to joining Kenstar he has served as Vice President in HCL Infosystem.
“I believe there is an incredible scope for expansion of all product category in Kenstar and our focus would be to drive secondary sales by widening our distribution network and further strengthening the brand’s image,” said Kenue.
Kenue holds an MBA degree from IMT Ghaziabad and Bachelor of Science degree from Kashmir University.