After the launch of the exclusive outlets in Noida, New Delhi and Hyderabad, international color cosmetics and personal care brand, Revlon, is actively increasing its foot print in India and aims to open 80 exclusive outlets by the end 2017.
The company currently operates 20 EBOs in India and plans to double this number to 40 by the end of 2016 and then 80 by the end of 2017. It is all set to launch four new Exclusive Brand Outlets (EBOs) at Junction Mall – Durgapur, Xperia Mall – Pallava, Dombivali Mumbai, City Square Mall – Ajmer and Mani Square Mall – Kolkata.
“With the festive season around the corner, we are not only opening more doors for our valued consumers, but also pampering them with makeovers at our outlets, and guiding them to buy the product, best suited for them. Our focus for these upcoming festivities is America’s No. 1 long wear range – ColorStay. While reducing the effort towards touch-ups, ColorStay is a #ColorThatCommits,” Director – Sales and Marketing at Revlon India, Rajiv Kumar Bobal said.
Revlon Exclusive is a go to destination as it offers an entire repertoire of color cosmetics, fit to make consumers look like a dazzling diva as they get ready for the celebrations ahead. From nail-paints to foundations, to an array of refreshingly bright colors for cheeks, eyes and lips – you will find the perfect match for your perfect look.
To further heighten the festive spirit, these exclusive stores in these locations will also be offering free makeovers for the customers.
Revlon was the first International Color Cosmetics brand to be launched in India in 1995. It is today, a global cosmetics, hair color, hair care, body sprays, fragrances, skincare, and other beauty and care products, company. Started with an alliance between Modi-Mundipharma PVT Ltd. (a joint venture between the Umesh K Modi Group of India and Mundipharma Group of Switzerland) and Revlon of USA, MODI-Revlon came into existence.
The company’s vision is to establish Revlon as the quintessential and most innovative beauty company in the world by offering products that make consumers feel beautiful. Revlon believes that its global brand name recognition, product quality, R&D, innovation and marketing experience has enabled it to create an eminent position in the leading global consumer brands segment.