The UK based Luxury Hotels Group is planning to add 200 hotels as members during the current fiscal. The gamut of global hospitality properties has 150 hotels at present which are under categories of three star to five star. As a plan of expansion, they are eyeing on the tier II and tier III cities.
“We plan to add 200 more hotels as our members across India during the current fiscal year. These will be mainly smaller chains based out of India and independent hotels,” MD, Luxury Hotels group, Rahul Arora was quoted by PTI as saying.
Further to the above quote he added“Cities that we are looking at are Chandigarh, Amritsar and Delhi/NCR in north, Pune, Bhopal, Aurangabad, Indore and Bhopal in west, Cochin and locations in Kerala in south and in east it will be Kolkata and north-eastern states.”
When asked about the group’s strategy for its member hotels, Arora mentioned “Our focus is on the marketing, branding, strategy and revenue management. India is a very important market for the company. It accounts for around 30 per cent of group’s revenues and number of hotels,” quoted by PTI as saying.
Arora also said that “The expansion of the group’s presence is an indication of the increasing importance of the India market. Luxury Hotels group provides its hotelier partners an enhanced profile, global reach and business growth.”