After Baba Ramdev and Sri Sri Ravi Shankar, Dera Sacha Sauda firm, MSG All Trading International Pvt Ltd has introduced 151 products like basmati rice, tea, pulses and biscuits. The launch was done by the sect’s head Gurmeet Ram Singh Raheem.
The products are said to be in competence with the international standards. The company is planning to open the outlets across the country and expecting to sell organic fertiliser too.
A person familiar with the company has revealed that there is a demand for the company’s products from Canada, England, Germany, Australia and USA.
Apart from the organic range, MSG products include premium and standard choices, which go through a rigorous selection process.
The products will be sold online through teleshopping and mobile apps. Gurmeet Ram Singh Raheem also launched a website ‘MSG my God and your choice’ on which details of products will be available.