Home Latest News BookMyShow acquires Fantain fan tech

BookMyShow acquires Fantain fan tech

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To expand reach and grow user base, ticketing portal has acquired Chennai-based fan relationship management and analytics startup .

BookMyShow acquires Fantain fan tech
Financial details of the deal are yet to be disclosed.

Fantain Sports is known for providing fan insights, engagement and monetisation on its proprietary fan relationship management platform, specifically catering to sports businesses in India.

As sports as a category is becoming a strong focus level for Big Tree Entertainment owned ticketing portal, it plans to utilise the analytical intelligence data provided by Fantain to gain insights about sports fans. However, financial details of the deal are yet to be disclosed.

Fantain Sports was founded by three IT professionals – , and in 2013. Fan relationship management and analytics startup claims and as its customers. It is also planning to expand its wings in the kabaddi and tennis.