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Platinum Jewellery for this Karva Chauth

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A Hindu tradition that reflects the endless love shared by couples, Karva Chauth is a special day that celebrates the committed bond of marriage. This cherished occasion merits a metal symbolic of true and everlasting love and platinum’s enduring nature makes it the perfect gift of love to declare spousal love.

Actor Ayushman Khurrana says, “After knowing each other for over 12 years, it was a very special day when I realised I was in love with Tahira and professed it by calling her at 1:48 a.m. in the night. My wife’s name Tahira means purity and platinum also is pure. Besides, the enduring metal, platinum, rightly symbolises the beautiful emotion of everlasting love I feel for her.”

Naturally white platinum never fades or tarnishes with time, it is considered symbolic of the deep emotions around a couple’s enduring love for each other. The precious metal is a preferred choice of modern women for its inherent qualities, unique and classy designs, simplicity, elegance and everlasting features and the designs, balance modernity with traditional influences. It appeals to the Indian women’s sense of fusion dressing and complements both traditional and western attire.

Platinum Tanmaniyas start from Rs 25000 onwards and Bangles from Rs 70000 onwards.