Reliance Industries plans to venture into grocery e-commerce delivering fruits and vegetables in Mumbai by associating with a city-based grocery venture by the year-end, according to a leading daily.
The company intends to offer a larger variety of goods as compared to the current online retailers. During the later half of the year, Reliance will also sell consumer electronics online, the paper states. According to a company official, the company will start its own marketplace venture next fiscal.
Full range of food and grocery products will be sold by the company at prices which help Reliance gain an edge over its competitors. Reliance plans to roll out grocery in urban markets one at a time but launch electronics nationwide.
Reliance Retail’s PBDIT stood at Rs 363 crore for FY14. It claims to be India’s largest operator with 1,691 stores in 146 cities across formats including supermarkets, electronics and jewellery stores.