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Godrej Tyson Foods Launches Chicken Kheema and Plans to Expand its Retail Footprints

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Godrej Tyson Foods has expanded its frozen food portfolio under the brand, Real Good Chicken with the launch of chicken kheema in a 300 gm pack for Rs 68.

Leveraging the strong distribution network of over 4000 retailers across India, Real Good Chicken would now expand its footprint from 5 cities to over 60 cities.

Speaking on the developments, Arabind Das, COO, Godrej Tyson Foods, says, “Godrej Tyson Foods is committed to play a greater role by not only fulfilling the increasing demand of animal protein but it is also making it affordable and safe by leveraging expertise of Tyson Food Inc, USA.”

“Discovery of Tyson Foods and innovation center of Godrej Tyson Foods have worked together to introduce this product. Chicken kheema at Rs 68 would enable families make chicken an integral part of their diet and also help the brand achieve national footprint and strengthens the portfolio of affordable protein for the masses.”

Godrej Tyson Foods is a joint venture between Godrej Agrovet, a part of the Godrej Group and Tyson Foods Inc, USA. The company is India’s premier poultry and vegetarian products manufacturer and marketer with strong value-added brands such as Real Good Chicken and Real Good Yummiez.

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