International hairstylist Rod Anker is the new brand ambassador of Schwarzkopf Professional, a global leader in professional hair care. The brand has brought Anker on board in a bid to redefine hair care business in the country and offer top quality innovation. Representing the brand in India, Anker will bring his fashion-altering imagination that will provide the consumers awe-inspiring designs and styling.
Says Murali Sundar, Business Director, Schwarzkopf Professional India, “We are thrilled to have Rod as the brand ambassador. We are looking forward to synergising with Rod’s dynamic personality, fresh ideas, passion for hairstyling, along with Schwarzkopf Professional’s innovative range of products and commitment towards our consumers.”
Commenting on his association with the brand, Anker said, “I am excited to start this journey with Schwarzkopf Professional. I have always believed in Schwarzkopf Professional products and their approach to hair care business. Hair is a natural asset that accentuates our overall personality and one must take complete care of it by using right hair care products.”
Apart from representing the entire range of Schwarzkopf Professional’s products, Anker will also appear in 360° multi-media campaigns across the country.