HomeShop18, an Indian e-commerce company, has acquired the online books retailer CoinJoos.com. The acquisition is likely to strengthen the e-book business of the company as CoinJoos has over 10 million books available online. Post-acquisition the e-commerce site now plans to launch an online book store in the next few months.
Speaking on the occasion, Sundeep Malhotra, CEO, HomeShop18, said: “We are delighted to announce this acquisition. Our vision is to be the largest e-commerce company in India and we are investing heavily in cutting edge technology, warehousing and logistics capabilities to provide a world-class online shopping experience to Indian consumers. Books are the key focus area for us.”
The company is aggressively focusing on the books business to present superior shopping experience for book lovers.
HomeShop18 (a Network18 Group company) is an e-comerce company in India. It is monthly visited by over 1.4 million unique visitors.
– IndiaRetailing Bureau