Shoppers Stop hikes store count in Delhi

    Shoppers Stop hikes store count in Delhi

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    Premium fashion and lifestyle destination has today launched its 8th store in Delhi – NCR at Jacksons Crowne Heights, Rohini. Spread across 48,000 sq.ft, the store offers a wide range of Indian and international brands in cosmetics, footwear, fragrances, personal accessories, jewellery, fashion apparel, home decor, kidswear and childcare products across two levels.

    Shoppers Stop aims to achieve 15 pc revenue via digital commerce by 2020
    In 2015, the online share of the overall revenue was just 1per cent

    Speaking on the launch, , customer care associate and managing director, Shoppers Stop said,"The continued patronage from our Delhi-NCR customers has greatly encouraged us to expand our presence in this region. The launch of our eighth store is testimony to our long standing commitment to provide our esteemed customers with an unparalleled shopping experience."

    Shrikhande further added,"We enjoy a large base of our loyalty programme, First Citizen, members in Delhi-NCR. This new store will cater as a convenient fashion destination for our loyalty programme members who reside in the catchment."

    Talking about the expansion plans, he said that Shoppers Stop plans to open 5-6 stores this year and around 67 stores in the coming three years spanning across 25 cities. More focus is being laid on non-apparel and women’s wear realising the growing number of working women and their demand for western wear, footwear and handbags. The retailer plans to invest Rs.400 crore for expansion.

    Shoppers Stop currently has 43 stores across 19 cities.

    – IndiaRetailing Bureau