Schneider Electric to tap retail market

    Schneider Electric to tap retail market

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    , a part of the €20-billion French major Schneider Electric, is targeting the rapidly growing country’s energy management business with its wide range of products and consultancy adopting the solutions approach.

    Having made nearly half-a-dozen acquisitions and becoming a billion dollar company in India registering revenues of Rs 4,500 crore in 2010, it is expanding its presence with not just global products and solutions but by adopting a local India for India strategy, , vice-president-retail channel sales, Schneider Electric India, said.

    “The solutions approach is necessary as no one solution fits all,” he said.

    Addressing reporters here today, Lenka said: “The company’s focus hitherto has been on business to business market, offering products and solutions to enterprises in the IT sector, hospitals and large housing companies. But with the launch of switches, sockets and distribution systems made at the company’s Baroda facility, we are also now addressing the retail market.”

    “We plan to develop a chain of over 4,000 retail outlets in the country by 2012. All of these retailers would have latest electronic order management systems. They would be able to book products through smart phones from anywhere. These products have been launched in select markets now. We expect to go pan India soon,” he said.

    “The company is looking at achieving a sales target of Rs 10,000 crore by 2015. As it consolidates its revenues factoring its acquisitions, the revenues are poised to go up significantly,” , chief financial officer of Schneider Electric India, said.

    Schneider has 31 manufacturing facilities in India.

    Source – Business Line