Italian lifestyle and fashion brand GAS is all set to expand its presence in Mumbai. The brand will launch its new store at Bandra on April 29. The 1,600-sq.ft store – designed by Milan-based April Studio – gives the look and feel of an “open wardrobe”, making customers feel they are shopping within the comfort of their own home.
Claudio Grotto, founder and chairman, GAS, said, “Mumbai is one of the most dynamic fashion capitals of the world. With its young and forward thinking population, India represents one of the most upcoming and strategic markets. With GAS, a premium lifestyle brand that offers essential, stylish and sensual fashion, we hope to address cosmopolitan consumers with a young mindset who seek the best in international fashion.”
Going ahead, GAS will open four more stores by the end of this year in Delhi, Hyderabad, Chandigarh and Ludhiana and aims to open 10 more retail stores within the next three years. In addition to standalone stores, GAS is also available in exclusive areas within Shoppers Stop in Mumbai, Bangalore, Hyderabad, New Delhi, Kolkata and Amritsar.