Brand Factory to add 15 new outlets

    Brand Factory to add 15 new outlets


    has announced retail expansion plans for its value retail format . The chain is scheduled to roll out 15 new outlets across the country in the first two quarters of fiscal 2011-12, , V.P Marketing & Customer Experience, Central and Brand Factory, told IndiaRetailing.

    Among the locations targeted under this store augmentation plan are Delhi, Mysore, Bangalore, Hyderabad, Ahmedabad, Kolkata and Pune.

    Catering to the demands of consumers from all age groups, Brand Factory offers a wide range of Indian and international fashion brands at affordable prices – under the tagline of ‘Buying Smart’ –in a fully air-conditioned world-class environment. The 13 existing Brand Factory stores offer apparel for men and women, infant wear, footwear, fashion accessories, cosmetics, home decor and much more.

    – IndiaRetailing Bureau