Evok Mega Home Store has rolled out its first specialty home interior store in Pune at Pulse Mall. The launch of the new store is part of company’s Rs. 250 crores investment plan. The store, sprawling over 14,000 sq.ft, would also provide unique ‘Design to Build’ – interior design services to its customers.
The company has rigorous expansion plans in West India. Going forward, Mega Home Stores will be rolled out in Maharashtra’s key cities – Mumbai, Vashi, Thane, Nasik and other important cities of South and East India such as Bangalore, Hyderabad, Chennai, Cochin and Kolkata.
D K Jairath, COO, HHRPL, says, “Coming from the house of Hindware, Evok Mega Home Store has a core vision of becoming the ‘first choice partners’ to provide complete home interiors solution, that is, from designing to installation. With a portfolio of world-class home interiors products, Evok Mega Home Stores has already become largest home interiors chain in North India today. This has encouraged us to extend our expertise and presence in other parts of the country. Our store in Pune will also offer customers a complete ‘home interiors solution’ with a wide selection of lifestyle products with modern designs which are reasonably priced. Evok Mega Home Stores have received tremendous response in North India and we are looking forward to successful innings in the western market too.”
The company plans add 8-10 Mega Home Store and 9-10 Super Specialty stores by the end of 2011 with aims to achieve a turnover of Rs.400 crore by FY ‘14.
Evok Mega Home Stores forayed into modern home retail market in 2008.
– Indiaretailing Bureau