Morrisons announces senior management appointments

    Morrisons announces senior management appointments


    has announced four appointments, three to newly created roles and one internal promotion. The move strengthens the strategic and commercial capabilities of the senior team.

    Belinda Youngs is appointed to the role of own brand director. She is joining from Sobeys, in Canada, where she was the chief marketing officer.

    Belinda will be responsible for all Morrisons private brand activities, developing the Morrisons own label as a leading brand, and will report to Richard Hodgson, group commercial director.

    Nick Collard is appointed to the role of commercial director, Ambient & Frozen, joining from Boots, where he was brands director. He has worked at senior levels for L’Oreal, Mars, and ’s. Nick will report to Richard Hodgson, group commercial director.

    Gordon Mowat is appointed as the strategy director. He is joining from & Company, where he was one of the leaders of their European consumer goods and retail practice. Gordon will progress the Morrisons strategic agenda and develop and roll-out long-term business plans aimed at delivering the next phase of growth. Previously he worked as a category director for P&G. Gordon will report to Richard Pennycook, chief financial officer.

    Richard Lancaster has been promoted to the role of marketing director to bring together marketing and customer services strategies to further strengthen the Morrisons brand.

    Dalton , CEO, Morrisons said, “I am delighted to welcome Belinda, Gordon and Nick to Morrisons. They are outstanding business people and together represent a big step forward in the strength of our operational and strategic capabilities. We also continue to develop internal talent with an individual of the calibre of Richard Lancaster becoming the marketing director.”

    Norman Pickavance, group director, said, “That Morrisons appeals to such a strong and broad line up of talent from such well-regarded competitors is a clear endorsement of the opportunities that we are able to offer and the culture that we have developed.”

    – IndiaRetailing Bureau