L’Oréal USA acquires Peel’s Salon services

L’Oréal USA acquires Peel’s Salon services

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The Salon centric division of L’Oréal USA has acquired the professional distribution business of Peel’s Salon Services, a Nebraska-based company. Peel’s Salon services supplies to hair salons in 12 states across the mid US. It has a network of sales reps and outlets exclusively meant for professionals. The company’s net sales are approximately $100 million.

With this acquisition the SalonCentric division has extended its distribution territory to most of United States. The acquisition is consolidated as of December 11, 2010.