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AWI allots Woolmark okay to Intertek

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Intertek, a leading provider of quality and safety solutions to a wide range of industries worldwide, is now authorised by Australian Wool Innovation Limited (AWI) to conduct testing of apparel textile products. AWI presented the authorisation certificate to David Horlock, Global VP-Audits and Inspection, Intertek and , Regional Director, at the AWI office in Delhi.

Intertek provides services like auditing and inspection, testing, , certification and more to its clients. The company has the expertise, resources and global reach to support its customers through its network of more than 1,000 laboratories and offices and over 26,000 people in over 100 countries around the world.

The Woolmark symbol on a product indicates the product contains pure new wool, and has passed rigorous quality and performance testing. The enhanced certification ability for Intertek`s Gurgaon laboratory will provide both exporters and manufacturers with the benefit of local accessibility and the valuable opportunity to acquire a license for Woolmark and associated brands. Prior to the AWI authorisation, products had to be shipped to overseas facilities for testing purposes.

"The accreditation has not only added another feather to Intertek`s profile but also strengthened the confidence of our customers," said Dilip Gianchandani. "The value of the Woolmark brand is established the world over. As consumers increasingly reach for environmentally friendly products, the mark will help our textile customers meet elevated market expectations," he added.

Increased demand for quality wool products drives the need for the high standards set by The Woolmark Company. The symbol is recognised as the trusted mark of quality in woollen products around the world.

India is the second largest importer of Australian wool in the world today, importing about 20 million kgs of wool (clean) annually.

Established in 2001, AWI is a not-for-profit company owned by over 29,000 wool levy payers who have registered as AWI shareholders. AWI`s primary role is to manage innovation, marketing, sales, and , to increase the long-term profitability of Australian woolgrowers. The company invests along the global supply chain for Australian wool – from the fibre to fashion – from woolgrowers through to retailers.