Megamart, a pioneer in value retailing and the retail arm of one of India’s largest integrated textile manufacturer and leading retailer, Arvind Ltd has launched its fifth BIG Megamart in Thane located in Big Mall, Ghodbunder Road. The other four being in Chennai, Pune and Bangalore (Banashankari and Forum Value Mall). The 40,000 sq ft new look store will be home to over 200 top Indian and international brands.
Speaking on the opening, J. Suresh, CEO, Arvind Brands & Retail said, “This will be our first BIG Megamart store in India’s financial capital Mumbai and will house the widest range of categories including men, women and kids wear, lifestyle accessories, luggage, footwear, cosmetic and home needs. We will be offering over 200 of the best brands on fabulous discounts, the new BIG Megamart is all set to be a complete delight for the trendy and value conscious Thane customers”.
“The BIG Megamart is positioned as a shopping destination for the people of Mumbai, offering mega brands and guaranteed mega savings. We have very aggressive plans for the western region especially in Mumbai, wherein we are planning to open 30 Megamart stores and 2 more Big Megamarts in a years time” said K.E. Venkatachalapathy, COO, Arvind Retail.
To provide the best of service to customers, Megamart has also invested in training the fashion assistants who will be manning these stores. These fashion assistants called the ‘Red Squad’ will help customers find the best deals and make the right choices. To set a whole new benchmark in the value retail space, Megamart has also put in place a very structured training programme.
“The store has been designed by JHP London in partnership with OrangeTip Designs from Bangalore. JHP had also designed the new identity of Megamart. Recently the BigMegamart in Chennai won the ‘most outstanding signage in the country’ award from 3M,” added Venkatachalapathy.
The brand which is known for their range of formalwear, casualwear and accessories for men will now extend their offering to women through its Womens World concept. The concept consists of a wide range of apparels, handbags, clutches, belts and jewellery at competitive prices for the discerning women. For kids there are colourful sections offering Lilliput, Eteenz, Cherokee Kids and a wide range of toys by Meratoys.
The Thane Megamart will house leading brands like Allen Solly, Arrow, Indian Terrain, Louis Phillipe, Park Avenue, Scullers, Van Heusen, Lee, Levis, Wrangler, Cherokee, Adidas, Reebok, Nike, Titan among several other international brands at unbelievable value prices and offers. Megamart also offers its private brands: Elitus, Excalibur and Auburn Hill in formalwear, Colt and Newport in denimwear, Ruggers and Cherokee men in casualwear, Karigari and Cherokee women in womenswear and Cherokee kids in kidswear.
– IndiaRetailing Bureau