Italian lifestyle brand Diesel will become operational at Ambience Mall, Vasant Kunj, Delhi, from September 9. The 3,600-sq.ft store at Ambience Mall will be Diesel’s first in the city and fourth in the country.
Diesel has both minimum guarantee and revenue-sharing rental models with the mall.
Diesel, which has a partnership with Reliance Brands Ltd, already has three stores in India – two in Mumbai and one in Bangalore.
Started as a denim brand, Diesel has become a lifestyle icon with collections in casual clothing, footwear, accessories, fragrances, eyewear, jewels, home textile, furniture and lighting.
– IndiaRetailing Bureau