Maishaa, the luxury home fashion brand, enters Kolkata through franchise operated store. This is the third store launch of Maishaa after opening one store each in Delhi and Gujarat. This exclusive store will be a one-stop solution for all furnishing needs ranging from lavish bed linen to cushion covers to various fabrics for curtains and upholstery.
On the launch Arun Garg, president, A K Retail Inc. said, “We ventured into exclusive retail format in December last year with our first franchise operated store in Delhi. We are now looking at a total of 25 such outlets across India by the end of the fiscal in March next year.” He said the company would continue with the franchise- operated model and its next three stores will be operational by Dec. 09 in Bangalore, Hyderabad and Mumbai.
In the multi-brand format, “Maishaa has a presence in 50 outlets of various retail players like Home Stop and Debenhams, our aim is now to double our points of sale to 100 multi-brand outlets by March 2010,” Garg further added.
On the same occasion Ravi Giani, franchisee of the store said, “We are thrilled to bring Maishaa to our city. We always try to give some thing new to our customer, that’s our USP, this time we will be giving a little more to them, in the form of a truly international and luxury brand – Maishaa.”
— IndiaRetailing Bureau