UK’s renowned specialist textiles and home furnishings retailer, Rosebys London is set to take its store count to 300 in India. Rosebys entered India in October 2008 and at present it runs 80 stores across the country.
After celebrating its first anniversary in India, Rosebys is set to invest Rs 170 crore to increase its retail presence and also to launch over 100 spa products. In an exclusive talk with IndiaRetailing about the location of its expected stores, Alok Banerjee, chief executive officer, Rosebys said, “We will be opening our stores where customers like to shop. Depending upon their choice, it can be in malls or high streets. An important element in ensuring store sustenance is store traffic and this needs to be based on the right location, which again is dictated by where customers want to shop.”
About the area and format of these expected stores, Banerjee said, “These will be small format stores with an area of 800 to 1,200 square feet. The roll out plan will be phased over a period of two years.”
— Diwakar Kumar