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Clelia Cecilia Angelon, Founder and CEO, Surya Brasil

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What is the concept of the hair brand and a dance event?

Our concept is unique. Our mission is to spread happiness, beauty and health. India has a very special place in my heart and so, I wanted to have this first dance event sponsored by Surya Brasil here in India. We will be doing the same thing in other parts of the world. I want people to know about our products which are based in nature, purely vegan, and developed with a lot of research. I also want people to know and believe that they are the owners of their own destiny and the power of happiness through dance.

Surya is an Indian name…

There was a soap opera in Brazil about a girl by the name of Surya. I liked the name, and realized that it meant the sun, which is a source of energy. Everything we have done has the Indian concept. I think
that fusion is good for the world, we can combine the wisdom and knowledge of different cultures and ingredients and come up with the best products. People are hungry for knowledge all over the world, and also for better products!

Will you open a subsidiary in India?

We have a lot of expectation from the Indian market. But we will be working in this market through a distributor, and not with a subsidiary. It is a vast market, and we have big plans for it. Our company has many aspects, of which social work, a sense of global thinking and product usage go hand in hand.

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