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    Nokia launches its concept store in Mumbai

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    In line with its strategy of enhancing the mobile experience of its customers, recently inaugurated its new concept store in Mumbai. Located at in Colaba, Mumbai, one of the premium shopping destinations of the city, the store is designed in the global Nokia concept store format, according to a company press release.

    Spread over 1000 square feet, the store provides the latest and comprehensive range of mobile solutions including devices and services to its consumers.

    Speaking on the store launch, , regional general manager — West, Nokia India said, “Nokia concept store is an expression of both design and Nokia brand heritage. With this store we are reaching out to our consumers by enabling them to experience Nokia products and services under one roof.”

    Elaborating the retail viability for his brand in Mumbai, he further said, “Apart from being the commercial centre of the country, Mumbai embodies a natural propensity towards newer concepts, services and products. Our new concept store is geared to deliver just that, a completely redefined solutions experience in a truly compelling environment.”

    The newly launched store in Mumbai is the ninth concept store of Nokia in the country, added the release.

    — Indiaretailing Bureau