Venture Infotek and Welcome Real-time has announced a partnership to launch the next-generation of loyalty offerings in India. The solutions will allow cards payment businesses and retailers to deliver personalized offers and redemption alternatives at the point of sale, according to a company press release.
Expressing his delight on the two organisations coming together, Piyush Khaitan, managing director, Venture Infotek, said, “We are very impressed with Welcome Real-time’s technology and solutions and we feel that their core value proposition, which is changing the customer’s payment experience, is very exciting. We can foresee the delight for the card holder and the merchant. Together, we will focus on expanding our go-to-market strategy, by incorporating a whole lot of features and benefits in our loyalty programs.”
“Loyalty programs help organisations increase and retain their customer base and are best suited for highly competitive business environments, often where the service levels and products are not highly differentiated like airlines, retail, banking or telecommunications to name a few. A strong partnership with Welcome will help us retain the edge in the market”, added Khaitan.
“Welcome Real-time is honored to partner with Venture Infotek,” said Philippe Bontemps, VP-business development, Welcome Real-time. “This partnership aims at providing new and exciting solutions for stimulating card activation and usage in India’s increasingly consumption-driven economy. Welcome’s solution has delivered measurable value for banks and retailers in numerous emerging economies. No doubt, it will be the same for India.”
— IndiaRetailing Bureau