Home Retail LAVA plans franchisee route to enter India

    LAVA plans franchisee route to enter India

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    With an aim to enter India under franchisee agreement, Europe’s technology major Electronics AB is in talks with firms including , and Parsvnath, said a top company official.

    Robust R&D, less fault rate to keep us ahead of Chinese players: Lava
    Apart from a strong retail network, the company has also set up some 1,100 service centres -- marking its presence even in the remotest parts of India

    Commenting on company’s plans for the Indian foray, Christian Svantesson, managing director, said, “We are aggressively looking for a suitable franchise partner and aim to enter India by the third quarter of 2009.’’

    The LCD television maker, which gets 60 per cent of its revenues from the B2B segment, is planning to sell its products to large hotel chains. “The company will have exclusive outlets to cater to consumers directly but five-star hotels would continue to remain its focus area” added Svantesson.

    —IndiaRetailing Bureau