The European Patent Office (EPO) in partnership with Università Commerciale Luigi Bocconi and Brand Protection Council (BPCouncil) will be hosting ‘Growing Business with IP’ on July 17-18 in Milano, Italy to make people learn more about doing business in emerging markets.
According to an official release, the two day seminar will address issues that include ‘how to use intellectual property to grow your business in China, India and South America’. Participants will learn the ins and outs of the Chinese Patent System which is now more accessible with its new translation search tool. Participants can look forward to hearing about a wide range of topics concerning these business markets including:
• Branding across borders
• Countering piracy
• Recent intellectual property litigation in Asia
The BPCouncil will provide seminar delegates with a dynamic platform to continue learning how to grow their business in emerging markets post seminar. Delegates will find critical information on new regulations, strategies and more relating to brand protection and intellectual property around the globe on BPCouncil.com.
Jodi Joseph, director of the BPCouncil said: “The BPCouncil is thrilled to invite the seminar participants to continue growing their business using through networking opportunities on BPCouncil.com. The rules and regulations in emerging markets are constantly changing and BPCouncil is a great way to keep abreast of important intellectual property trends. Seminar participants can also use BPCouncil’s extensive resources to find intellectual property professionals in the markets they require.”
