With digital signage fast becoming the preferred out-of-home advertising in the wake of increasing competition in the retail sector for space, Mumbai will host the first ever Asia’s two-day exclusive show on digital signage from November 21.
DIGITAL SIGNAGE ASIA will focus on the needs of the industry, the scope of services and the impact and effectiveness of Digital Signage as a medium.
The show will feature interactive sessions and panel discussions by industry stalwarts from India and abroad. There will also be a focused Expo showcasing the cutting edge solutions available in the Digital Signage space.
The Convention will have a knowledge focus and address a wide spectrum of areas spanning strategy, content, technology, software, media and marketing.
Top experts in the area of signage will speak on a variety of subjects including “Technology and the future of Digital Signage – potential, possibilities and pitfalls,” “Changing consumer lifestyles in India and the opportunity for Digital Communication Network,” and “In-Store TV – Digital Signage or Television ?”