Giant Hypermarket from RPG Enterprises (RPGE) has introduced Giant Choice, a new private label for basic spices. The range of products under this label includes tea and chat masalas and also spices for making pizza, pasta as also soup seasonings.
According to Manoj Chandra, head, corporate communications of RPG Enterprises, the entire range of products, exclusively blended for Giant, includes Indian basic spices such as chat masala, chai masala and aamchur, and also spices for western cooking such as pizza, pasta and soup seasoning. Herbs for these products have been imported from Spain.
The speciality in Gaint Choice is the Chinese Cooking Mix that can be used to add flavour to any Chinese dish.
Gaint Choice is the sixth private label brand from the hypermarket.